I want to start increasing revenue for my cleaning service, but I don't know how much I can increase my rates. Should I poll my current customers, creep up the price until interest dies down, or just wing it and set a price that seems fair to me?

Mostly I'm afraid that if I go passed the price people are willing to pay on first try, people will see that and move on, even if I reduce the rate in the future.My first ever step into business was last year. I started a residential cleaning service and charge $30/hr and 50¢/km driven. Vacuuming, dusting, mopping, cleaning bathrooms, washing walls, etc. Sometimes I bring my partner and she washes windows for a seperate $30/hr. Even through recent economic downturn and COVID, I've been working a steady 35-40 hours a week, but I'm not really making enough money to be worth it at the moment. After taxes it's about $37,500 (income tax bracket puts me at 25%). I do no advertising, it's all word of mouth. I have a Facebook page and that's it. I want to maximize my personal earnings.I'm thinking if I started advertising and got a good website up, I'd have a ton more interest in the business, and could potentially find clients who are willing to pay more. Could I maybe advertise at a higher rate and if I find potential business, either raise rates for current clients or drop them in favor of the new higher paying clients? Seems like that way I could at least test the water without losing current business. see hubwealthy.com/wealthy