Are you running a service business and hate when people vaguely describe what they need, ask for a price right away, and send it to undisclosed-recipients?Me too.But, it's an opportunity to stand out from the crowd and tip the scale in your favor.Here is my reply template. Added some notes for you in italic.Hello [name],Thanks for reaching out!Some short evidence you read their messageYour product resonates a lot - I face this problem everyday and would actually love to test your solution.Address the awkwardI know why you put this into your message:"Please note that we are solely looking for the price and turnaround time at this stage so we can plan accordingly."Guess what their concern is and explainMost agencies will ask you for a video call, exploratory meeting etc. and you just want to understand the cost structure and what it takes to design a digital product. I fully understand - you're doing your research.Be brutally honestAgencies do it as an initial screening - nobody likes to waste time on estimations that are unlikely to convert.Address the awkward, explain your point of viewMy approach is similar, I prefer to work with founders who want to work with us (undisclosed-recipients, weep 😔).I don't go on price wars because it's a race to the bottom, and no ambitious business owner should do that.Start being helpful in a witty wayBut, let me help you do your research.I like to explain it using a car price example. How much does a car cost?$10,000? Yes.$400,000? True as well.Show why it's different, not better or worseBoth Toyota Yaris and Aston Martin DBS Superleggera will take you from A to B.But the experience is not the same and is not meant to just move you from A to B.The same goes for [Your service/industry]. We've done [project example] for $[high ticket value] in 8 months, and provided [smaller project example] for $ [lower bound of your price range] in two weeks that solved all user problems.[Now it makes sense]Until I have a chance to learn more and understand your needs, it's hard to provide cost estimates.On the other hand, we can always start with your budget and figure out a scope that makes sense for this number.[Be the kind guy]I'd love to hear back from you and explore collaboration opportunities if you found my message helpful 🙂Thanks! see hubwealthy.com/wealthy
0 comments:
Post a Comment