I am an EE student and I have slowly but surely devoting my free time towards building an automatic plant growing system. I'm inching closer and closer to market but I still don't know how or where I'll get that first customer & when I'll actually transition from perpetual R&D to a legit business.

I managed to squeeze most of what I've been trying to say in the title.What i've got atm;Registered business & domain name (growsimple.co.nz)A friend who is helping be build an IoT dashboard.1st iteration hardware designA decent chunk of the software completed.Relations with an investment team who can possibly provide small funding down the line, in the meantime, they push and prod me in the right directionI still have to go through intergration hell and get the device paired up with the user dashboard. There are small problems such as, how does a user onsell the device to another? The answer is I don't care about this yes but there are still many small problems.What I don't have is;A functional website / storefront. (no online sales for a device that requires the web???, I do have experience with wordpress but I'm focusing MVP not marketing atm.)A good grasp of who my customer is. (Many people express the problem I'm trying to solve but they might not always be the people to buy my product)An understanding of the true cost of my product. (only napkin calculations)Revenue.As crazy as it sounds, my battle plan is to go to farmers markets, bring my portable garden along and just introduce the product to people who love fresh produce. Grannies who dont want to do the marathon that is watering the garden every day. Families that are simply to busy to worry about another thing. Individuals like myself who struggle to integrate fresh food into their diets due to price constraints.I tried youtubing how to go to market and how to take a product to market. There was so much drop shipping shit it was not funny. I feel that come this summer (3 months time) I'll eventually reach the peak that is the mountain I've been climbing this year. I've considered that as I approach that point that marketing will be easier as I'll have a physical / software product to demonstrate but I feel like I can and should be generating hype before I've got something to sell. Even if I'm blowing money on localised facebook ads, I feel like anything is better than nothing in this space.But yeah... I have direction going into the next 3 months but once the project is done and marketable, that's the end of my direction. If there is any content / advice people can prescribe that would be great. see hubwealthy.com/wealthy